Guest Preferences: Paper Brochures vs. VR 360° Experiences – What Will Guests Prefer?

At VR Hotelo, we’re always looking for new ways to enhance the guest experience. To better understand how our guests prefer to access information about the hotel and surrounding attractions, we’re conducting a survey to explore whether traditional paper brochures or innovative VR 360° solutions are more helpful and engaging. Your feedback will help shape the future of how we present information to make your stay even more enjoyable.

The survey will ask guests a few simple questions about how often they use paper brochures during their stay and what kind of information they typically look for. Are guests most interested in learning about local attractions, finding maps and directions, or discovering hotel services? We want to know which resources are most helpful to ensure we’re providing the right tools.

In addition to exploring paper brochure usage, we’re also interested in understanding how guests feel about digital alternatives. With advancements in technology, VR 360° solutions now offer an immersive way to explore everything from hotel facilities to nearby points of interest. Through this survey, we aim to find out if guests would prefer a virtual experience over traditional paper formats.

One key question will be whether guests are more likely to purchase an experience or service (such as a local tour or wellness treatment) after reading about it in a brochure or after viewing it in a VR 360° environment. We believe that the VR experience, with its ability to visually showcase services, might influence decision-making in a way that a paper brochure can’t.

Your participation in this survey will be entirely confidential. The information you provide will remain secure and will not be shared publicly. We will only use the survey responses in aggregated form to help us improve our services.

This feedback will be invaluable as we explore the future of guest information at VR Hotelo. While paper brochures have long been a staple of hospitality, the rise of digital solutions like VR offers exciting new possibilities. With your input, we’ll be able to determine the best way forward—whether that’s continuing to offer printed materials, embracing new technology, or striking a balance between the two.

We invite all our guests to take part in the survey and share their thoughts on how they prefer to access information. Your opinion matters, and by participating, you’ll play a direct role in helping us enhance the VR Hotelo experience.

Thank you in advance for your time and valuable feedback. We look forward to hearing your thoughts!


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